She had heard tales of the “before times,” when humans would simply pet, feed and love their feline companions, not exploit them for social validation. According to legend, likes, loves and laughs were once abstract and unquantifiable, and there were no stealth algorithms guiding the humans’ interpersonal relationships.

But that was also a time when crate after crate of salmon-flavored treats from eager corporate sponsors didn’t show up on her humans’ doorstep.  Leia had zero interest in going back to those exploitation-free days.